Publish content to your listings at scale.
The Rich Content tab allows you to define your content once and associate it with all locations necessary to then publish out at scale.
Ensure roles have Rich Content permissions enabled to view, edit, add, and/or delete content.
Rich Content does not support images at this time.
Rich Content contains two tabs: FAQs and Menus.
FAQs
Gain control over your brand by proactively compiling one list of frequently asked questions and answers that apply to groups of locations to publish online at scale.
Create an FAQ for each group of your locations, such as Northern AZ and Southern AZ, to designate which questions should publish to each group of location’s listings.
To add an FAQ:
- From the platform, click Listings.
- Click Rich Content.
- Click the FAQs tab.
- Click Add FAQ.
FAQs cannot be imported in bulk at this time.
- Adjust FAQ settings:
- Title: Name your FAQ.
- Start-End Date: Optionally enter a start and end date. Questions and answers associated with this FAQ will be published on the start date and automatically deleted on the end date.
If blank, questions associated with this FAQ will not be removed unless they are individually deleted.
- Associate With: Select a filter to associate by. Options include: State, City, Location, and custom filters. Once selected, check the box next to each location or group of locations to associate with the FAQ.
- Sources: Select where the FAQs will be published.
This feature only includes Google at this time.
- Click Save.
Use groups to organize your questions into categories, such as After Sales Service or Insurance Accepted, for simplified management.
Groups are only displayed within the platform; groups are not published to listings.
To add groups:
- From the FAQs tab, click the desired FAQ.
- Click Add Group.
- Enter a title and click Submit.
Curate frequently asked questions and their corresponding answers for each group or category within the FAQ. Questions and answers are published to all location listings included in the FAQ.
To add questions:
- From the FAQs tab, click the desired FAQ.
- Click Add Question.
- Enter a title, the question, the answer, and select or add a group. Click Submit.
- Submitted questions and answers are published daily.
- Google My Business pages must be connected to the platform to publish FAQs to location listings.
- FAQs can be edited and deleted, whereas Groups and Questions/Answers can only be edited.
Menus
Conveniently define and publish menus to GMB listings from the platform at scale.
Create a menu for each season or occasion, such as a Fall Menu and Winter Menu, to designate which menu items should publish to each group of location’s listings.
To add a menu:
- From the platform, click Listings.
- Click Rich Content.
- Click the Menus tab.
- Click Add Menu.
Menus cannot be imported in bulk at this time.
- Adjust Menu settings:
- Title: Name your Menu.
This is the only required field for Menu settings.
- Start-End Date: Optionally enter a start and end date for menu publishing. For example, my Fall Menu ended November 30th and my Winter Menu replaced it, beginning on December 1st.
If a menu ends without another menu to replace it, the expired menu will remain on GMB. If two menus have the same start date, both menus will be published.
- Associate With: Select a filter to associate by. Options include: State, City, Location, and custom filters. Once selected, check the box next to each location or group of locations to associate with the FAQ.
- Sources: Select where the menu will be published.
This feature only includes Google at this time.
- Content URL: Include a link to your menu from your website for publishing.
- Title: Name your Menu.
- Click Save.
Use sections to organize your menus and group items together, such as Appetizers, Pasta, and Desserts.
To add sections:
- From the Menus tab, click the desired Menu.
- Click Add Section.
- Enter a title and click Submit.
Compile specific details about menu items included in each section within the menu.
To add items:
- From the Menus tab, click the desired Menu.
- Click Add Item.
- Enter item details. Options include: Title, Description, Price, Spiciness, Allergens, Dietary Restrictions, Cuisines, Section.
Title and Section are the only required fields. Item detail fields available match what Google supports for Menu publishing.
- Click Submit.
- Menu content is published daily.
- Google My Business pages must be connected to the platform to publish Menus to location listings.
- Google shows menus every time someone searches on a mobile device, while minimally or not showing menus at all when searches happen on desktop.
- Menus in Reputation is available for all industries, however Google may or may not publish non-hospitality or restaurant industry menus.
- Menus, Sections, and Items can be edited and deleted.