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Pages

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A location or professional web page represents a single business or person at a single location (owned assets). Pages serve a better experience to prospects and customers on your website.

If Business Listings are third-party experiences of your directory information, you can think of Pages as a first-party experience for that information.

Features

  • User experience consistent with the rest of the website
  • Mobile-first design strategy
  • Clear call to action (e.g., get driving directions, schedule an appointment, call, watch a video)
  • Reviews, ratings, and testimonials
  • Structured data markup
  • Traditional SEO optimization

Search Benefits

Pages are indexable by search engines and play a major factor in boosting organic, map, and knowledge graph rankings. Pages are also accessible in “Find a Store” or “Find a Professional” tools.

Related Articles
  • Group Pages
  • Locators
  • Provider Referrals
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